If you would like to close the website sale yourself and bypass Sales Support, use this script. Make sure you are comfortable with the Standard Website Features and how they apply to the business you are approaching.

SALES: “First of all, do you have a pen and notepad available? I’d like you to write down the temporary address of your website. Also, while we’re going through the demo, jot down any questions you have so we can address them at the end of the call. The temporary address is... site.mawebcenters.com/thesitename.... After you write that down, type it into the address bar at the top of your browser screen. Let me know then you see the first page coming up.”

FLASH PAGE “The first page you will see coming up here is the Flash presentation. One of the things a lot of companies are doing today is trying to enhance the initial impact of their website. On average, most companies spend up to $2,000 for a 10 second Flash animation. One of the tools built into the back end of your website is a custom Flash Editor, which will allow you to customize your Flash presentation by adding your logo, pictures, text, or even changing the music at no additional cost! Most web developers charge extra for this feature. The Flash intro should have taken you right into the Home page of the site: If not, click on “Enter” and we’ll continue. (If the customer indicates “My screen is black” or “My computer is locked up”, this means their computer may have a slow connection. Tell them to hit the text link labeled “Page not visible? Click here”).”

HOME PAGE “This is your Home Page. You will want to capture your potential customer’s interest here. Your multi-pate website is live on the world wide wed right now. Everything you see is 100% customizable---the text, images, background, buttons, colors, all of it. In fact, you can even add extra pages to your website at no additional accost. You can customize the look and feel of every page in your website if you choose to do so.”

FEEDBACK PAGE “Before we get into the Administration section we built into the back end of the site, I’d like to show you a couple of features we have already included in here. Click on the Feedback button on the top or left side of the page. This may look like the typical Feedback page---first name, last name, phone number---however, this form can also be customized to collect information you need from your customers. At the bottom of the screen you will see a button that says “Submit”, do you see that? When your customers click on that button, you will receive this information via e-mail and in the back end of your website, you can store their information with the Contact Management Tool. This tool organizes the e-mail addresses so that you can send bulk emails to your entire customer base all in one easy step. I will show you where you can retrieve messages in just a minute. Now go up to the top of the page and click on the Contact Us button.”

CONTACT US PAGE “As you can see on this page, we included a few options for your customers to contact certain departments or individuals within your company. Remember, everything you see here is customizable with the point-and-click of the mouse, so you can adjust these to read however you’d like. If you scroll down to the bottom of this page you will also see where we’ve included a map from MapQuest right on your site. This will be an incredibly convenient way for your customers to find you. When your customers click on the “Get Directions” option just below the map, this will give them the ability to type in their own physical address and get detailed driving direction to your front door. Isn’t that great? By the way, this tool is also included at NO ADDITIONAL COST. If you were to add this feature to a website already on the internet, you’d be looking at anywhere from $300-$600.”

MAKE SIMPLE SIMPLE CHANGES “Now, let me show you how simple it is to customize the look and feel of your website. At the top of the page you will see a black bar: click on ‘Modify Site’ for me.(When your prospect gets to this section they will see one of two things: 1. If they already have a user name and password, the will see the user name already filled in. At this point they will just need to enter the password and click on ‘Login’. 2. If the use name and password have not been set up, they will need to enter a user name and password, then click ‘Create’. When the next page comes up, you will see the Website Editor on the top of the page, Are you there? Excellent! This is the section where you will be able to add pages to your website, change text, pictures and basically customize virtually every aspect of the site with our point-and click technology. Before we make any changes, I would like to show you some of the invaluable tools we have built in to our system. You’ll see at the top on the page ‘Edit pages—Properties—Ecommerce—Change Website—and Tool Box’; click on Tool Box for me, please.

TOOL BOX “You will see a new page open up in just a second. All of the tools you will see coming up are already built into your site. You have the ability to use any of these tools a no additional cost. This is where most development companies charge for each additional service, but we’ve included these tools for free because they are vital to the success of your website and your online business. As you scroll down, you will see the File Cabinet, which is where you will be able to view how much space your site is currently using. Next, you will see Password Protection for protecting pages within your website so that only certain employees will be able to access these pages. And remember, you will always have our professional Customer Care department to assist you in using any of these tools with no additional charge. The next tool is the Website Statistics tool. It is one of the most important tools for your site. Have you seen those hit counters some businesses place on their sites? We took that idea to the next level. The Website Statistics Tool allows you to track how many people have visited your site, which search engines they used to find you, and what pages they looked at on your site while they were there.” Now let’s take a look at another extremely important tool. It is, in my opinion, crucial to the success of your web presence…the Website Promotion Tool”.

WEBSITE PROMOTION TOOL “Having a fully functional website is just the first step in making money online. A website isn’t doing you any good if people are not able to fine you online. When developing this software, we were aware that site owners need help marketing their site and making sure that potential customers are able to find them. Our engineers included a tool that allows you to submit your site to several of the major search engines in one simple step. With the click on your mouse, you will be able to submit your new website to Google, HotBot, and Scrub the Web. As you know, Google is the number one search engine in the world! Now, I don’t want you to think you will found only on these three search engines; let me explain how this works. These search engines are full search directories. For example, by being submitted to Google, you will be found on search sites throughout the internet. Google’s directory is used by over 60% of the search sites online, like Yahoo, Netscape, and AOL, just to name a few. Let me show you how you will distinguish yourself on these search engines. Scroll down on this page until you get to the section thay says ‘Keywords’. In this section, you will be able to type in 25-30 keywords that you thing people will associate with your company. After your keywords are in place, you will go down to the next section, ‘Description’, and type in a 25 word description of your company. This will be the information which will show up on the search page with your dot com address, so make sure you add something that will persuade someone to click on your link as opposed to your competitors. (Do not have them type in anything now; they will do this after activating the site). Finally, scroll down to ‘Submit Your Site to Search Engines’. Now this is very important; I want you to write this down. To get the best positioning on the search engines, you will want to go in here every 30-45 days and resubmit your information. Isn’t that simple?” Close that screen and you should be back in your Tool Box. We’ll make some simple modifications next.

EDIT PAGES “At the top of the page, click on ‘Edit Pages’. We’re going to go in and make a couple of changes. When the next page comes up, you will see a bar that says ‘Page Modifier’. Below that you will see Select Title---Filename----Menu name---Status and Editor. We’ll make a couple of changes to the Home Page. Under ‘Title’ you will see ‘Home’; go right under the editor and click on the ‘Edit’ option. What you should see now is a duplicate version of your Home Page. As I mentioned before, everything you see here can be modified with the click of a mouse. Put your cursor over the text area; you should see a blue background come up behind the text. Left click your mouse and you will see a new screen coming up. When you see the next screen, you will see the text in that blue box. Are you there? Good! Now to change the text, highlight any text you would like to delete and press the Delete key on your keyboard. Now type in anything you want. When you’re done typing, go to the bottom and click on Update. This will take you into Advanced Mode. In this section, you will be able to bold, italicize, underline, increase the font size and change the font style. As I said, customize it so that it is presentable to your customers. Up at the top, click on ‘Select All’. At this point you will see a gray background com up behind the text. Go ahead and change the size or bold the text and click on ‘Update’ at the bottom of the page. Now if you minimize that screen, you will be able to see the change on your previous page. Changing pictures, background colors, adding pages, it’s all this simple. Now this is a very important step; at the top of the page you will see a link labeled ‘Main’, and in the drop down menu you will see ‘Publish’. Click on that for me. In just a moment, the changes you just made will be live on the internet. I am sure you have visited sites that have that annoying “Under Construction” message. Well, you will never have to worry about that with this system because there will be no downtime when you make changes. All of the changes will be implemented in real time. That’s impressive, isn’t it? Now let’s go back into the website and see the changes you’ve made. Do you see on the bottom of the Publishing page where it says ‘View Site’? Click on that for me. You should be able to see the changes you just made. This is one of the biggest reasons companies are able to save significant amounts of money using our system. They are not forced to rely on someone else to make changes for them.” I have shown you how powerful, but simple this system is to use. The next thing I’d like to go over is the initial investment.”

ACTIVATE SITE “At the top of the page you will see a button that says ‘Activate Site’. Click on that for me. The next page will bring up a break down of the investment. As you can see the setup cost is $_______ and the monthly hosting fee will be $50 per month. There are no hidden additional expenses. As I mentioned before, all of those tools we just went over-and more—are already included in the promotional cost you see there. If the customer is not satisfied with the price you have set, try to negotiate a fair price and call us at 1-800-555-1111 so that we can update the price in our system. You will not be able to change the price on your own. You will then need to contact the customer with the updated pricing information. You do have a couple of different options on how to get this up and running. Scroll down to the bottom of the screen. You sell see a credit card option, or you can activate the site with a checking account. Which would be easier for you? Great! Select the circle to the left of the credit card (or checking account option) and click ‘Continue’ at the bottom. Enter your information in the boxes and let me know when you’re finished. Now click on the button that says ‘New Address’. Another screen will come up here; go ahead and fill in your billing information. When you are done filling that out, click on ‘Continue’. Again, it will show you the total breakdown of charges. Scroll down and make sure all of the information is correct. Go to the bottom of the page and click on ‘Purchase Now’. Next you will see the ‘Terms and Conditions’ of using our system. Print this out for your records. Okay, now click on ‘I Agree’ at the bottom of the page. The next page you see coming up will be a copy of the invoice; print a copy of this as well. To wrap up and take ownership of the site, click on the ‘Continue’ button at the bottom of the page.

Congratulations on your new website! NOTE: After the sale, take a few moments to have the customer sign and return the paperwork which acknowledges the receipt of their website. This helps to preclude a chargeback later.